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June 2019

Opendoor says it will work more closely with agents —  See Opendoor Chief Executive Eric Wu describe his company’s relationship with agents below. ...

Lawsuits illustrate new legal risks from marketing by text message —  Realogy Corp. and two brokerages in Florida are defending themselves against allegations of violations of the Telephone Consumer Protection Act. The suits accuse the real estate companies of sending multiple unwanted text messages via an “automated telephone dialing system.” Read a  suit filed against a real estate broker. ...

Hispanic population growth fuels housing —  Hispanics are the driving force behind U.S. population growth and homeownership, according to the National Association of Hispanic Real Estate Professionals. Read the 2018 State of Hispanic Homeownership report....

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Millennials Become More Active Buyers

May 16, 2019
Home purchases by millennials ticked up in 2018, but tight inventories and rising prices put the brakes on their buying activity. According to NAR’s Home Buyer and Seller Generational Trends 2018 study, 36 percent of all home purchases in 2018 were by millennials, up from 34 percent in 2017. Other notable generational trends from the report include:…To read more — login/sign up

 

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May 2019

Millennials become more active as buyers —  According to NAR’s Home Buyer and Seller Generational Trends 2018 study, 36 percent of all home purchases in 2018 were by millennials, up from 34 percent in 2017. Click here to download the report. ...

As home prices rise, “exurbs” make a comeback —  An exurb is a sparsely populated area that’s too undeveloped to be considered a suburb but is seeing a new wave of suburban development. Read the Brookings Institute report, Finding Exurbia. ...

Staging remains important, agents say —  Fully 83 percent of buyers’ agents say that staging makes it easier for buyers to visualize a property as their future home, according to NAR’s 2019 Profile of Home Staging....

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Raise Production Standards for Agents

April 4, 2019
As a sales manager at Long & Foster, Weichert Realtors, and Coldwell Banker, Dean Cottrill learned the value of imposing minimum standards on agents. Cottrill, now president of brokerage consulting at T3 Sixty, says savvy brokers aren’t afraid to set performance standards for agents. The benefits are obvious: Running a team of only productive agents…To read more — login/sign up

 

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April 2019

Flat-fee broker casts skateboarding legends in ad claiming traditional agents will “go extinct” —  Flat-fee company Home Bay says the traditional business model is doomed to disappear. Watch their new television ad featuring skateboarding legend Tony Hawk, below. ...

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