Brokers Best

Brokers Best provides the same high-quality information available in Real Estate Broker’s Insider in a brief email format. You may read past issues in chronological order and search for key topics. Free sign up is required.


Pocket Listings to Go Away in 2020

January 16, 2020
Realtors and consumer advocates long have argued that there’s no place in the industry for pocket listings, those properties that are for sale but don’t appear in the multiple listing service. In November, the National Association of Realtors moved definitively to end pocket listings. NAR’s board of directors voted 729-70 to forbid the contentious marketing…To read more — login/sign up

 

The Year in Brokerage Management

December 26, 2019
Every other week you receive the summary of an article from Real Estate Broker’s Insider. Over the course of the year we’ve covered everything from agent recruitment, to new business models, to avoiding lawsuits. To wrap up the year, we’re highlighting five of our favorite posts. Timely and informative, they showcase some of the most creative…To read more — login/sign up

 

Part 4: Broker Offers Guidance to iBuyer

December 19, 2019
Real Estate Broker’s Insider has been focusing its coverage on broker/owners who are trying new approaches to stay ahead of the fast-changing industry. In Houston, Charlotte, and other Sun Belt markets, major brokers are teaming with Zavvie, a company that promises to keep agents involved in the process by managing offers from multiple iBuyers. Better Homes…To read more — login/sign up

 

Part 3: Broker Launches iBuyer Platform

December 5, 2019
December 5, 2019 — Real Estate Broker’s Insider has been focusing its coverage on broker/owners who are trying new approaches to stay ahead of the fast-changing industry. In Tampa Bay, FL, Kenny Hayslett of RE/MAX Action First created an iBuying program. Offerpad, Opendoor, and Zillow Offers are buying homes in the Tampa market. So far, the…To read more — login/sign up

 

Part 2: Broker Ditches Realtor.com

November 21, 2019
Real Estate Broker's Insider has been focusing its coverage on broker/owners who are trying new approaches to stay ahead of the fast-changing industry. In Tinton Falls, NJ, RE/MAX Select has given up Realtor.com leads. For years, RE/MAX Select was one of the most active buyers of leads from Realtor.com However, President Rob Lyszczarz says the 17-year…To read more — login/sign up

 

Part 1: Nimble Brokers Adapt, Try New Approaches

November 7, 2019
In a fast-changing industry, brokers who don’t adapt disappear. Real Estate Broker’s Insider has been focusing its coverage on broker/owners who are trying new approaches to stay ahead of the change. They are launching their own ibuyer platforms, ditching Realtor.com leads, aggressively wooing teams, and more. In one example, Century 21 New Millennium wooed and landed the…To read more — login/sign up

 

Broker’s “Trade-In” Model Generates Thousands of Transactions

October 24, 2019
The business model being tested by Knock is often compared to the iBuying platforms of Opendoor and Offerpad. Disruptive strategy? Check. Hundreds of millions of capital on hand for buying homes? Check. A pitch to consumers who crave convenience and certainty? Check. But there are crucial distinctions between Knock and the iBuyers, says Sean Black,…To read more — login/sign up

 

Traditional Brokers Adapt as iBuyers Proliferate

October 10, 2019
As Opendoor, Offerpad, and Zillow Offers sweep through the Sun Belt, many traditional brokers decry the new model, calling it financially unsustainable, an affront to their experience, and a ripoff for sellers. Other brokers say that, even if those criticisms are true, iBuyers aren’t going away any time soon. In the case of Better Homes…To read more — login/sign up

 

Co-ownership Model Works for Independent Broker

September 19, 2019
Janene Johnson is one of eight owners of a boutique brokerage in a ski town, and she says the model has worked remarkably well. Most of the eight owners of Real Estate of Winter Park in Winter Park, CO, previously were affiliated with national firms. They formed the company with a goal of pooling resources…To read more — login/sign up

 

IBuyers Insist They’re Not A Threat, Agents Are Not Convinced

September 5, 2019
The new generation of iBuyers sees well-funded companies such as Opendoor, Offerpad, and Zillow Offers snapping up thousands of homes in Phoenix, Atlanta, and other markets. "We really noticed that consumer expectations were changing," says Josh Swift, senior vice president at Zillow Offers. "They want to click a button and have magic happen." The convenience…To read more — login/sign up