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Each month broker/owners turn to Real Estate Broker’s Insider for practical news reports, how-to information, and hundreds of real-world examples of how agencies are growing and prospering.

We often have valuable background material, additional information, or related resources that we just can’t fit in the newsletter. The links below will take you to the full documents, articles, videos, websites, marketing materials, and more.


July 2019

Lawsuit claims “conspiracy” keeps commissions artificially high —  A Minnesota company has filed two lawsuits accusing the real estate industry’s biggest players of illegally conspiring to maintain high fees for buyers’ agents. Read the federal complaint against the National Association of Realtors, Realogy, HomeServices of America, RE/MAX, and Keller Williams....

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June 2019

Opendoor says it will work more closely with agents —  See Opendoor Chief Executive Eric Wu describe his company’s relationship with agents below. ...

Lawsuits illustrate new legal risks from marketing by text message —  Realogy Corp. and two brokerages in Florida are defending themselves against allegations of violations of the Telephone Consumer Protection Act. The suits accuse the real estate companies of sending multiple unwanted text messages via an “automated telephone dialing system.” Read a  suit filed against a real estate broker. ...

Hispanic population growth fuels housing —  Hispanics are the driving force behind U.S. population growth and homeownership, according to the National Association of Hispanic Real Estate Professionals. Read the 2018 State of Hispanic Homeownership report....

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May 2019

Millennials become more active as buyers —  According to NAR’s Home Buyer and Seller Generational Trends 2018 study, 36 percent of all home purchases in 2018 were by millennials, up from 34 percent in 2017. Click here to download the report. ...

As home prices rise, “exurbs” make a comeback —  An exurb is a sparsely populated area that’s too undeveloped to be considered a suburb but is seeing a new wave of suburban development. Read the Brookings Institute report, Finding Exurbia. ...

Staging remains important, agents say —  Fully 83 percent of buyers’ agents say that staging makes it easier for buyers to visualize a property as their future home, according to NAR’s 2019 Profile of Home Staging....

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April 2019

Flat-fee broker casts skateboarding legends in ad claiming traditional agents will “go extinct” —  Flat-fee company Home Bay says the traditional business model is doomed to disappear. Watch their new television ad featuring skateboarding legend Tony Hawk, below. ...

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March 2019

Look past these four myths about down-payment assistance programs —  Nationally, there are some 2,500 down-payment assistance programs giving buyers access to hundreds of millions of dollars, says Sean Moss, vice president of Down Payment Resource. See his presentation, Down Payment Programs 101, below. ...

Time to reexamine agency laws, consumer advocate argues —  The nation’s real estate agents are governed by a hodgepodge of agency laws that are bewildering to consumers, confusing to agents, and poorly enforced by regulators. That’s according to a new report by the Consumer Federation of America, The Agency Mess....

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February 2019

Broker-to-Broker Recommended Reading  — The Power of Moments by Chip Heath and Dan Heath.  Click here to read part one. ...

Amid pressure on commissions, here’s how to defend yours —  Michael Lee, author of 111 Ways To Justify Your Commission, says that two-thirds of agents cut their commissions simply because clients ask. To justify commissions, Lee recommends preparing a catalog of the typical actions, research steps, procedures, and processes involved in any transaction. See a list from the Orlando Regional Realtor Association that can help you compile one of your own. ...

Feds broaden scrutiny of all-cash deals —  The U.S. Treasury Department’s Financial Crimes Enforcement Network in November said it would dramatically expand its use of geographic targeting orders to track all-cash purchases of homes. See the Geographic Targeting Order. ...

Home buyers embrace Internet but also value agents, study finds —  Fully 99 percent of millennial homebuyers use the Internet to research properties, according to the National Association of Realtors’ Real Estate in a Digital Age 2018 Report, which shows consumers embracing both high-tech and high-touch models of searching for properties. ...

“Agrihood” trend takes root —  Real estate developers are marketing “agrihoods,” developments that include community farms. See ULI’s report on agrihoods....

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January 2019

Housing market to see weaker price gains, rising mortgage rates —  The U.S. housing market will underperform the broader economy in 2019, according to the National Association of Realtors’ official forecast. See forecasts from the National Association of Realtors and the Mortgage Bankers Association....

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November 2018

Five ways agents should watch their backs  — Real Estate Broker’s Insider went incognito at open houses and found many violations of basic safety protocol. Read our article, “Visits to open houses find few agents take security measures.” ...

Broker pay remains flat over decade  — See an interactive, state-by-state map of agent income....

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