Real Estate Office Management


6″ x 9″, softcover, 275 pages.

SKU: EREOM Category:


Real Estate Office Management offers practical, experience-based strategies and techniques for managing virtually every aspect of a real estate office. The comprehensive range of this book, its time-tested management techniques, and authoritative guidance make it an indispensable resource for real estate brokers, owners, and managers.

Throughout its pages, you’ll find practical, hands-on information and advice on key topics such as:

  • Using the 7-S System to become a successful manager: structure, strategy, systems, style, staff, skills, shared values.
  • Developing creative recruiting and training programs for maximum agent retention.
  • Using and prospering from today’s technology.
  • Successfully coaching agents for increased motivation and sales.
  • Developing competitive compensation and benefit programs to recruit and retain the best agents.

Table of Contents

  1. Dimensions of management: The 7-S Model
  2. Manager as leader: Qualities essential to success
  3. Strategic business planning
  4. Recruiting, interviewing, and selecting associates
  5. The written relationship between broker and associate
  6. Training for success
  7. Mentoring and coaching
  8. Retaining and terminating
  9. Forms of compensation and fringe benefits
  10. Financial systems and records
  11. Strategic marketing opportunities
  12. Opening a real estate office
  13. Growth of a firm: mergers and acquisitions
  14. Bibliography
  15. Index


Read Chapter One

About the Authors

Prepared by the Council of Real Estate Brokerage Managers, individual chapters were written by the organization’s members and course instructors.


Your purchase is guaranteed. If you are not 100% satisfied, you may return it within 30 days for a full refund.